Below are a couple more suggestions about things to think about when going over your production checklist and preparing for a video production. Shot List Template. – Another essential tool in editing, the Scene/Take log gives you a better idea of where every piece of footage that… So useful and informative tips. Pre-production involves planning, script-writing, securing financing, scouting locations, and hiring talent and crew. Video Production Companies – The Evolution of an Industry. Follow a clear process for all your video marketing. Our poster-style checklist gives you the 9 key steps to successful corporate video content every time, from setting your goals to distributing the finished product. Video Pre-Production Checklist Script – A script is a crucial first step to help you clarify and stay on point, as well as secure compliance pre-approval. Your email address will not be published. This is a wealth of information, nicely written, very useful. Tripod. How long do you need to get to the point of your video? By ‘message’ I mean what are the three to five key ideas that you need to communicate to your audience? On large conceptual projects we often hold facilitated story planning meetings with a range of people associated with the project to ensure that we are getting all relevant perspectives on the project. In fact, prices have dropped so much that you can now shoot a professional video … 1. Even if you don’t plan on developing a detailed storyboard (you should…) it’s still a very valuable exercise to write down the structure of your video. The process is quite challenging, but you can handle the production easily and quickly with adequate preparation. 0000022141 00000 n It was also the first time their pre-production path was modelled on that of traditional film. Are they on a tight schedule? Video Production Equipment Checklist Camera & lenses Clean lenses and camera mirror Include additional charged batteries Clean and pack UV/ND filters Field monitor (if applicable) Stabilization Tripod and mounting equipment Slider, Gimbal or other stabilization Lights/Background Check bulbs/power This week on the Reel Rebel, Stephen Schweickart briefly covers just a few reasons why pre-production planning and creating checklists is so important to ensure you have a successful video shoot. Top Ten Reasons Why Your Last Video Project Failed (…and ten solutions to those problems), The Future of Video Production – Chaos, Specialization & Real Reality, Testimonial Videos – 10 Steps to a successful video, The five golden rules of corporate video production, 6 things to consider before you start your next corporate video production. | A Nikole For Your Thoughts.. Video Pre-Production Planning Check-list – 11 Steps to a Successful Project | Hold On To That Slinky Thing, Simple Video Pre-Production Checklist | Hitchhiker's Guide to Video, Corporate Video 101: The Ultimate Guide to Creating Brand Video - The Shutterstock Blog, The First Step in Videomaking | Everyday Video, TME PROJECT – REFLECTION 14 – Holly's Music Education Blog, Getting Started With Video Production Pricing — VideoRemix, Audio & Visual: Module 3- Visual Composition: Pre-Production – the goth historian, ICM508 Module 3 – Visual Design I – Emily Daigle, Module 3: Visual Composition I – Visual Montage (Pre-Production) – Breanna's Design Blog, Module 3: Visual Composition 1-Visual Montage (pre-production) – Kelcey Nicole, ICM508 Module 3: Visual Montage (Pre-Production) – Adam Rivers: Diversifying Yourself As An Asset, Module #3: Visual Composition I – Visual Montage (Pre-Production), Pre-Production Tips from the Pros – Media Dino, Module Three: Visual Composition 1- Montage Preproduction – Designer Insight, How to Create an Effective Video Production Brief. Shorter seems riskier because you have to leave things out and narrow down your message to a very few key ideas. Planning to create some video content for your organization but not too sure where to start? You want to produce a quality video that will help you attain your objectives. D id you finally get the green light? Video shoots, even small ones, are logistically challenging. Having a checklist is a good place to start. Consider the following before you start your next video project: The challenge with the pre-production phase of a video project is that while it’s the most important phase of video production it’s also the hardest to cost-justify. Your email address will not be published. On larger projects the treatment is usually a one page summary of your idea which outlines the style of the video and the devices used to communicate your key messages. Marketing is the process of communicating the unique value of your product or service to a specific audience. The storyboard is the physical manifestation of the treatment. So… back to earth, the vast majority of marketing video production concepts are driven by both practical and creative imperatives. This becomes much more important in large organizations. The most important step on the video pre production checklist is choosing a professional video production company. %PDF-1.4 %���� 0000013334 00000 n Never again lose track of your video content or get caught up in confusing strategies. necessary? If you don’t circulate the storyboard and schedule to the folks involved in approving/blessing the video you may be in for a shock when they tell you that you’ve left something out or you have not represented the material the way they would have liked. Start by identifying the goal and purpose of your video. Are they interested in your product? They will examine many hours worth of footage and select the best takes to use in the final video. Are cut in a way that makes the video easy to understand and follow. Video production can be viewed as a stressful or laborious task, but with a little preparation and some help from your local video producer (e.g. Before jumping into the production of any video, it’s important to … Are there lighting, audio or other logistical problems that you will have to solve. Schedule– – Does your storyboard include a shot list and schedule that lets everyone know when to arrive and how long each scene or shot is going to take? [���1��2T*�ocA�y!��9�]uy���i�ǣQ+G�0�Dŏ��Dz�a�A�.7�dQޏWJ?8Y^�%(;n ̜sɧX~aV�I��7Ԕ��ڝ��k��3�Ã5\�炠�d"k� ؟��׸`���#�n&a�E>�+�Q|�ʠ;���*�7HvT�KX���U������?���#��������ݡ�^ݣ+!��:��:jh^VN Fb#Mn��\�J�t��})f����>�n`����M���p�&����L���9,�����l���s�����> ��㰄�qh�ڧ�-g�|ʥH`��V�����V81�֪�^��F5 q��-�>� ڞ��5l�bpQ�rS�z���¸d(�e��RJ!��.�>�0j�/�:� They will then cut the film together according to the script and storyboard, so that your core message shines through.Good edits: 1. Shooting a Video: Pre-Production Planning Checklist. Talent or Presenters – Who is on on camera? Video colour & contrast. If you have an existing product, it’s always good to touch base with existing clients to find out if you truly understand why they purchase your product. When should they arrive? Realising a project of this scale presented a lot of firsts for Animade as a studio – their first time working as a collective and the first time they found themselves hitting the festival circuit with a vengeance. How can you determine a budget before you’ve come up with the idea?” Or conversely, why would you even bother considering ideas outside of the context of a budget? Once all filming is complete, it's time to begin editing.This step will need to be handled by a skilled editor. Great tool, and of course great ideas. What’s the ‘big idea’ behind that will get people to actually watch your video. When you are planning to shoot a video, pre-production is important before you pick up the camera and start shooting. In our most recent “Video Like A Boss” installments, we established our foundation: structuring videos using the TWIN strategy and breaking down the basics of being on camera.Now, we’ll take a step back and delve into providing you with the best video production equipment checklist you’ll need to shoot quick, easy, and high-quality leadership videos. LENS: A camera is nothing without a lens. Obviously some steps will be more challenging than other steps. If you consider all of the above steps and take the time to properly consider your video planning checklist, you will have a much higher likelihood of success on your next video production. It is blocking the text with no way of disabling it. . Marketing Videos – 32 Types That Every Business Should Consider. 0000004658 00000 n Checklist of Video Production Gear. It can be a lengthy process and it basically consists of writing, shooting, and editing. Pre-Planning Required Before You Contact A Production House. That said, the execution of most uber creative ideas never realizes the giddy expectations imagined at conception. Are they aware of your product? 0000036612 00000 n 0000030106 00000 n There’s little point in discussing video with anyone if you can’t communicate a budget because it’s impossible for anyone to know how much effort is required to produce the video. The best way to frame a message is in the form of addressing a specific customer pain-point or problem. The more narrow the focus, the greater chance of success because you can deliver a message that you know your audience cares about. Nice to read. 0000004545 00000 n Knowing all the important stages in production is necessary in order to have a great outcome. The storyboard takes your concept or idea and considers any or all of the following: This is the step where you determine the style, the flow, the length (more on this step below) and the structure of your video. How do you want people to feel after they’ve watched the video? 0000030530 00000 n h�b``�e``�� K�P3�0p,``0@��bI>�v�����kY��n��)�28"WX,*¯�|m ���^���020����jp�Y�gBDv �I endstream endobj 79 0 obj <>/Filter/FlateDecode/Index[5 43]/Length 20/Size 48/Type/XRef/W[1 1 1]>>stream Unfortunately, it’s very difficult to charge for ideas so they typically get wrapped up in execution costs. Then Revise It Again. What do you have as back-up if something goes wrong? Lock your script - it needs to be as complete as possible, before you shoot. Do you have all of the right lights, lenses, audio equipment, jibs, sliders, reflectors, tools, power, etc. Permits – Do you require permits for shooting, sign-off /waivers for people in the video, special insurance, parking access for the crew and equipment, etc.? To raise awareness about your new product? The kind of gadgets really matter as well. This is so perfect for advertising and marketing as a whole. With so many factors going into your Chicago video production, many things can be overlooked. Video Production Cost – 35 Factors with costs explained. Tip #7: Chicago Video Production Checklist. Or are you trying to sell to your best audience – existing customers? . PDF. Editing. Do you have an exhaustive list of everything that needs to be included in your video? However, shorter is a guideline, not a rule. 0000004380 00000 n 0000043675 00000 n 0000013612 00000 n You can’t ask your production company when the video is finished why something wasn’t included during shooting if it wasn’t included in the storyboard. Your video needs to be succinct, it needs to include targeted, relevant information and it has to be interesting. The Ultimate Pre-Production Checklist for Your Videos Are you working on a company video? What’s on screen: Where is the action taking place and who or what is in each scene? It’s the most potent element that makes the imagery rich … 0000001482 00000 n On smaller projects a simple video production brief may be enough to estimate and start the planning process – especially where a good client/supplier relationship already exists. No one might remember whose idea it was to invite all your brand enthusiasts to a one day event and film them talking about your product, but that may be the’ big idea’ responsible for tripling subscription rates on your website. Printable Video Production Checklist. A video planning checklist is the only way to ensure the success of your next video project. The share button isnt so bad…. If you are unfamiliar with video production costs check out our video production cost calculator – it will give you an idea as to what different quality levels of video production cost, then…, Find a video similar to what you are considering and ask potential video production companies “What would a video like this cost to make?”. It allows you to think through the video in a logical fashion and share this vision with others. At the end of this blog, you can download a simplified video post-production checklist to help keep your project on track. Are they prepared to be on camera? Read this checklist to prepare everything you need for filming. 0000001161 00000 n Digital Video Camera. Required fields are marked *, Video Planning Checklist – 12 Keys to Success. 0000036949 00000 n If you want your video project to succeed, consider the following critical tasks that go into the pre-production phase: What questions should you consider as part of your video planning checklist? From there you need to flush out the video in detail (typically by scene). Before you start filming, pre-production is a vital step. Video production includes pre-production, production, and post-production. trailer <<6C7B2E5CE93E4DB29A1E5DC59B8CC392>]/Prev 47342/XRefStm 1161>> startxref 0 %%EOF 80 0 obj <>stream There are many different types of videos that you can create to promote your product or business and there are many factors and costs that go into the production of a video. 0 s�J� endstream endobj 56 0 obj <> endobj 57 0 obj <>stream A storyboard is also a tremendously valuable tool for accountability. To motivate your customers to buy your product? There are a tremendous number of moving parts in video production and as a result there are a tremendous number of things that can go wrong (something will…). The length of your video then really depends on the motivation of your viewer. 0000041059 00000 n Great! > Are the pictures vivid and attractive? Knowing  the demographic and psycho-graphic makeup of your target audience is important? 0000002440 00000 n 2. 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