From beginning of June and For the first time in the US, the brand is releasing limited-edition Skittles Pride Packs. Skittles traded in its iconic rainbow packaging for a monochromatic black-and-white design in honor of LGBT Pride parade celebrations in London this week. Skittles Get Naked with Pride! Pride Month is right around the corner and for most people it is time to embrace the rainbow. You can unsubscribe at anytime. Skittles has divided the internet with its limited edition white packaging, which the company created in order to support LGBT Pride month. To promote LGBTQ+ Pride month at CVS stores and select Walmart stores, Skittles is replacing their usually colorful packaging with grey and under the candy’s name will be the phrase “only one rainbow matters during Pride.” The candies themselves will get monotone treatment as well, however they will retain their trademark flavor. Skittles is removing the rainbow—in fact, removing color entirely—from its packaging for a Pride partnership with GLAAD. If you walk into your local convenience store and notice that the packs of Skittles have turned white, don't worry, you're not tripping out, because for the second year running, Mars has ditched the iconic Skittles rainbow in honor of Pride Month. The candy company joined in the celebration earlier this week and handed out limited-edition black-and-white bags filled with white Skittles, with a black S imprinted on them. There were many ways they could do a special Pride edition, but they chose this? Of course, Skittles by no means wanted to celebrate "White Pride." Skittles is looking ever so more monotone these days as part of a campaign supporting Pride of London. Adam&eveDDB has released special edition monotone packets of … 1 offer from $7.79. For the first time, the Skittles Pride packs are hitting stores in the United States, Best Products can exclusively confirm. Skittles: How we earned pride of place on supermarket shelves. 1. Skittles launched four limited edition designs to celebrate Pride season, each exclusively created by an LGBTI artist. FREE Shipping on orders over $25 shipped by Amazon. $18.99. During PRIDE only #OneRainbow matters. Skittles have been involved in two political incidents in the 2010s. Why? Skittles is to support the LGBTQ+ community during Pride month for the fifth year in a row. • #skittles #pride2020 #pride #givetherainbow #tastetherainbow #rainbow #lgbtq #support Skittles Brightside and Darkside Candies 15.60 Ounces with Resealable Bags Bundle. Sign in. For the past two years, Skittles has done its bit for Pride by dropping the rainbow colours from its logo so that Pride has the rainbow to itself; in 2016 it brought a completely monochrome float to the Pride parade and handed out black and white packets of sweets; this year it's selling limited edition black and white packs to raise money for Switchboard, the LGBT+ helpline. The brand has teamed up with Gay Times and Switchboard to create a new Skittles Pride campaign which enables thousands of letters to be sent to family and friends all over the country. 2. Get it as soon as Mon, Jan 18. I think it’s an outstanding gesture although I am hoping the actual Skittles are more gray than white. The month is a time for people to show their true colors and embrace every part of themselves. Only 1 left in stock - order soon. Skittles, known for thee tagline "Taste the rainbow," have made their packaging and sweets white with black writing to celebrate Pride month and honour of the LGBT community. Skittles Giants Promotion. 52 ($0.24/Ounce) Save 5% more with Subscribe & Save. Taste the Rainbow’ – which centred around Pride in London last weekend. By browsing this site you accept cookies used to improve and personalise our services and marketing, and for social activity. For the 2020 Pride edition, Skittles changed the color of their candies from a rainbow to all gray in the United States, with the tagline "Only one rainbow matters during PRIDE". Because Skittles is a friend of the gays, and to show solidarity with the LGBTQ community who won’t get to march in rainbow colors while mid-morning drunk, Skittles is going colorless. During PRIDE only #OneRainbow matters. I'm also confused. The Promoter: Mars Wrigley Confectionery UK Limited, 3D Dundee Road, Slough, Berkshire, SL1 4LG. Skittles (whose slogan is Taste the Rainbow) is saying the rainbow is so important to the LGBTQ+ community that during Pride, it doesn’t belong to us, it belongs to the Pride movement. Buy products such as Unisex LGBT Pride Rainbow Enamel Comfort fit Wedding Band in Stainless Steel, For Men and Women at Walmart and save. If you're looking to support brands during Pride month that are allies of LGBTQ+ community, then you definitely should consider Skittles. Not to fear. Even though you won’t be able to see the rainbow-colored candies, you’ll still get to taste the rainbow with the same original fruity Skittles flavors. That’s why we are giving up our rainbow to show support for the LGBTQ+ community! ... Get up-to-date information on weekly flyer features, Rollback & clearance items, exclusive products, and Walmart offers. Skittles Pride Pack (Image via Mars, Incorporated) (Hand-out/Mars, Incorporated) Share By: Brianna Chambers, Cox Media Group National Content Group Updated: May 24, 2020 - 4:45 PM However, the white colour continued to be used in countries such as the United Kingdom. Skittles Limited Pride Edition 15.6oz 4.6 out of 5 stars 175. They may have dropped the colour from their packaging but there was nothing bland about Skittles' recent advertising campaign – ‘Give the Rainbow. Skittles says the “give the rainbow” campaign will support GLAAD, giving the advocacy group $1 per pack purchased up to $100,000. Aquí nos gustaría mostrarte una descripción, pero el sitio web que estás mirando no lo permite. Skittles will be selling limited edition packs of color-less candies for Pride Month in a nod to the rainbow flag, with part of the proceeds going to an LGBTQ organization. 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